{"id":3017,"date":"2022-07-11T15:14:33","date_gmt":"2022-07-11T13:14:33","guid":{"rendered":"http:\/\/www.puntoacapocomunicazione.it\/?page_id=3017"},"modified":"2022-07-12T10:29:16","modified_gmt":"2022-07-12T08:29:16","slug":"pac-philosophy-communication-of-depth","status":"publish","type":"page","link":"https:\/\/www.puntoacapocomunicazione.it\/en\/pac-philosophy-communication-of-depth\/","title":{"rendered":"PAC philosophy communication of depth"},"content":{"rendered":"
\n
\n
\n
\n
\n
\n
\n

\"\"<\/p>\n<\/div>\n<\/div>\n<\/div>\n

\n
\n
\n
\n

COMMUNICATION OF DEPTH
\n(And not surface).<\/h2>\n<\/div>\n

\u201c<\/strong><\/h2>\n
\n

The important thing is to never stop asking questions.
\n(…) Never lose the taste of a sacred curiosity.<\/p>\n<\/div>\n

\n

\u201c<\/strong><\/h2>\n
\n

Albert Einstein, scientist.<\/em><\/p>\n<\/div>\n

\n

Go beyond the surface to go deeper into the heart of problems and solutions<\/strong>, to get to know the reality of companies, products, institutional realities and make the most
\nThis is Punto a capo’s approach to any communication activity. A method that starts from an analysis of the brief and often also from historical, thematic or sector research, to then arrive at a strategy and a concrete intervention plan. This attitude to in-depth communication is recognized to us not only as a style of thought, but also as a graphic and creative style.
\nIt is no coincidence that many of our publications are recognized for their die-cut covers<\/strong>, which have a sort of shaped hole that allows a glimpse of the following page, playing with colors, overlaps and
\ntransparencies. The spatial artistLucio Fontana<\/strong> was the first to go beyond the surface of the canvas, beyond the boundaries of two-dimensionality. For us who specialize in artistic, editorial and cultural projects, Fontana’s cuts are a metaphor for our way of understanding communication: a constant search to go deeper<\/strong>, beyond appearances.<\/p>\n<\/div>\n<\/div>\n

\"\"<\/a><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

COMMUNICATION OF DEPTH (And not surface). \u201c The important thing is to never stop asking questions. (…) Never lose the taste of a sacred curiosity. \u201c Albert Einstein, scientist. Go beyond the surface to go deeper into the heart of problems and solutions, to get to know the reality of companies, products, institutional realities and […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"page-templates\/page_fullwidth.php","meta":{"pgc_meta":""},"acf":[],"pgc_meta":"","_links":{"self":[{"href":"https:\/\/www.puntoacapocomunicazione.it\/en\/wp-json\/wp\/v2\/pages\/3017"}],"collection":[{"href":"https:\/\/www.puntoacapocomunicazione.it\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.puntoacapocomunicazione.it\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.puntoacapocomunicazione.it\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.puntoacapocomunicazione.it\/en\/wp-json\/wp\/v2\/comments?post=3017"}],"version-history":[{"count":3,"href":"https:\/\/www.puntoacapocomunicazione.it\/en\/wp-json\/wp\/v2\/pages\/3017\/revisions"}],"predecessor-version":[{"id":3176,"href":"https:\/\/www.puntoacapocomunicazione.it\/en\/wp-json\/wp\/v2\/pages\/3017\/revisions\/3176"}],"wp:attachment":[{"href":"https:\/\/www.puntoacapocomunicazione.it\/en\/wp-json\/wp\/v2\/media?parent=3017"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}